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Direct Marketing Manager

Ref: : RPB71280 (Quest Search and Selection)
Location: :

South East England - South East

Rate: £50K (Permanent) + Bonus + Benefits
Industries: none
Functional Areas: Marketing / PR

Due to continued growth this market leading retail business is seeking a Direct Marketing Manager.

Responsibilities include:
- To develop and define the strategy for the customer loyalty programme in order to increase customer retention and growth.
- To ensure customer communications for different products.
- To maximise the use of all marketing communications covering direct, digital and interactive channels.
- To drive customer research to support product development and other business initiatives.
- To manage and develop the direct marketing team, ensuring department and company objectives are delivered on time and within budget.

You must be educated to degree level or equivalent with proven experience in direct marketing from either the retail or leisure industry. Proven experience of managing and developing a team is also necessary.



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