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Marketing Manager - Financial Services

Ref: : KW5878RF (Kramer Westfield)
Location: :

Maidenhead - Thames Valley

Rate: £ Attractive (Permanent) + benefits
Industries: IT
Functional Areas: IT

The Company

A global software and solutions provider, with an innovative suite of software products, my client provide blue chip corporate customers with solutions to critical management information and business issues that deliver real business benefits and demonstrable ROI.

The Role

Reporting to the Head of Industry Marketing, you will build and execute marketing programmes and plans aligned to the UK sales strategy for the Financial Services market. Supported by in-house marketing communications/services personnel and specialist external agencies you will devise and execute targeted programmes that cover the full gamut of marketing activity and make a quantifiable contribution to increasing sales success within the Financial Services Sector. To be involved in both post and pre-marketing including proposition development, events organization, PR, campaigns and direct mail etc…

The Requirement

The successful candidate will be of graduate calibre with a background in business to business marketing within the Financial Services market, with proven experience of developing marketing plans within this industry sector, you will ideally have had exposure across a range of marketing execution methods. You ability to influence and work collaboratively with the sales team is essential as is a creative approach and strong communication style. Formal marketing Training or a CIM qualification would be highly desirable. An understanding and knowledge of Alliance Marketing is desirable.






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