Executive Job Details


Share This Job





Your Options



Connect Directly With Top Executive Recruiters



Recruiters are the gatekeepers to both the advertised and unadvertised jobs markets.


You can connect directly with top recruiters from the UK's largest executive recruiter network, CVtrumpet in just minutes.


Click here to connect directly with targeted £50k to £300k recruiters.


Can't execute query

INSERT INTO tblcactusclickthroughs (CTR_AgencyID, CTR_ConsultantID, CTR_VacancyID, CTR_AgentsRef, CTR_JobTitle, CTR_LanguageID, CTR_Date) VALUES ('2396', '2579', '41965', 'SS 29353', 'Product Marketing Director - IT Sector', '1', NOW())

MySQL Error: Table './aej_live/tblcactusclickthroughs' is marked as crashed and should be repaired


Product Marketing Director - IT Sector

Ref: : SS 29353 (Eden Scott)
Location: :

Edinburgh - Scotland

Rate: £90K (Permanent) + High DOE + Benefits
Industries: IT
Functional Areas: Marketing / PR, Executive Management

Product Marketing Director - IT Sector - Edinburgh

£High DOE

The Client

Due to an exciting expansion Eden Scott's highly successful client, an international IT and software development company, are seeking a senior, experienced Product Marketing Director to be a key addition to their fast-growing team. Working out of the company's Edinburgh office, the successful candidate will ensure the efficient running, continual improvement and highly data driven marketing approach across the product range.

Job responsibilities


*You will define and own the product marketing process ensuring that new products and services fit with the specific needs of the company's highly focused customer personas.
*Own both new customer acquisition programs and ongoing marketing to existing customers to drive a regular flow of high quality opportunities to the sales organisation.
*Manage the demand generation teams ensure that internal and external media sources are tightly coordinated and best leveraged to drive the overall best result for the business.
*Use the data from email campaigns, website behaviour/analytics, PPC, offline touch points (events, calls) and internal data (eg finance) to improve relevancy of campaign messaging, timing and channels
*Develop ongoing testing and optimization strategies for email campaigns and collaborate/share learning with other digital media optimisation programs
*The role will be based in Edinburgh, where the majority of the worldwide programs are run. The role will involve the requirement for global travel.

Desired Skills and Experience

*Minimum 10+ years experience in senior marketing roles.
*Experience in Product Marketing (and or Product Management) in fast paced global IT organisation.
*Proven expertise in directing highly measureable demand generation campaigns internationally both direct and through distribution.
*Ability to manage multiple projects and thrive in a fast-paced international environment, be able to prioritize and perform multiple tasks and meet deadlines. Goal-oriented, self-motivated and adaptable to new situations
*Ideal candidate has marketing experience with complex businesses - multiple regions and products, in industries with a high involvement, multi-channel consumer buying cycle


Additional Skills & Experiences:

*Business-minded, with sound understanding of how sales and marketing needs and channels interact
*Knowledge of HTML and web design/production an advantage

Personal Attributes:

*Thorough and meticulous attention to detail
*A drive to solve difficult questions
*A real team player, who can work with peers and managers equally well
*The ability to work independently (but never in isolation)
*A commitment to see assignments through from inception to implementation

Please apply attaching your CV via the link below.

For more information please contact Simon Stratford on simon.stratford@edenscott.com or @Simon_EdenScott



This job vacancy is no longer active.


Please feel free to look at similar jobs below or use our executive job search facility to find the right job for you.

This job is no longer active.

Search for current jobs

© 2024 allexecutivejobs.com. All rights reserved.